Final Culminating Assignment – Gum Package

May 29, 2008 at 7:11 pm (Class Assignments, Uncategorized)

1.a) What is the feeling you wanted your gum package to portray? How did you achieve this?

I wanted to show that my gum is very exhilarating and cool.  I wanted to make it look very attractive to excite people into buying it.  I achieved this by making the gum pack design very bright with some designs in them.  I also created a seductive tagline to make people want to try the gum inside.  I also created a name for my gum called “Rush” with goes really well with the tagline to make my gum look like people will want it.

b) Who are you targeting your gum to? How did you achieve this?
 

 

My gum package is targeted to young teens and young adults. I achieved this by using bright and strong colours to make it look appealing.  I used a creative name and tagline to get my target market to get interested in my gum.     

c) What area in your design did you use Photoshop?

I used Photoshop to make the background of the gum package.  I also used it to change the DPI to 150 for the barcodeand Nutrition Fact.
d) More marks are given to designs that are custom created and not just taken from free
vectors or free stock photography. What part of your gum package did you custom design?

I custom designed the background with Photoshop.  I used a simple colour of red and tried out several effects to make the background look very attractive.  I wanted to make my background very different, since I didn’t want to use just a solid colour or else the design wouldn’t look very original.  I used the filter, lens flare to make my background look interesting and original.  Also, I used Illustrator to make the cursive letter R.  I used the pen tool several times to make the ‘R’ look very elegant and very original.

Layout

 
 Product Shots
 

 

 

 

 

 

 

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Bonus #10- Peace Poster Inspiration

May 8, 2008 at 9:50 pm (Uncategorized)

Why did you choose the message you chose?  How is this message important? How did you come up with your design?

I chose the message, “Stop bullying, before it kills someone” because I wanted to create a poster that got people’s attention right away.  I put a DO NOT sign over the hand to symbolize, “stop bullying”.  I also used an image of a girl who committ suicide.  I wanted to display on my poster about the reality of bullying and what it can do to people, which I have shown is death.  I wanted people to notice my poster because I am telling the public that we need to stop bullying because it hurts people many ways. This message is important because I want to let people know that kids are seriously affected by bullying so much, that many of them committ suicide to stop the suffering.  I want to show the consequences of what bullying can do to a victim who has suffered so much of it.  In the poster, I used very dark colours to represent bullying.  I used black to represent suffering and red to symbolize blood and anger.  I came up with this whole idea of this poster when I heard about a story where a girl committ suicide because she was always bullied at school.  She couldn’t handle it anymore, so she killed herself.  I used this story to create my poster and let the public know this happens and that we as human beings can take a step into preventing this type of situation from happening. 

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